HYEREEN NAM

Multidisciplinary Art Director | Marketing - based in Seoul and NY with 
global expertise in digital advertising, visual strategy, and creative production.

 



Cheesy Thrillers
Brand: Velveeta
Role: Art Direction
CC: Lindsey Baek
Instructor: Gio Serrano

🏆 The Webby Awards 2025
People’s Voice Winner - Advertising, Media & PR Student
🏆 Young Ones ADC 2024 
Advertising: Branded Content/Entertainment- Merit
🏆 Young Ones ADC 2024 
Advertising: Advertising: Integrated- Merit

Watching thrillers can provide cathartic emotional benefits. But some people 
find the blood and gore to be challenging and uncomfortable, which can be a 
deterrent to enjoying movies. Velveeta Cheesy Thrillers, a partnership with Netflix 
to transform the bright red tones of bloody thrillers  into a delightful cheesy yellow, 
allowing you to enjoy the thrill of thrillers without the discomfort of seeing blood.